Contextual Links Building by Blogging and Article Marketing ...

September 9th, 2011 by Polly Grahmer

Beginning early this year, certain search engine made some changes to their search ranking, ? in the name of providing more relevant search results for it?s users, on official google blog it is estimated 11.8% search results will be affected by this update, put it this way, there are about 12% of google search results are considered low quality by google itself. The update was initiated more than a year ago, maybe that?s why some of my ranks dropped out of first 10 pages, but almost all the ranks promoted by articles and blog posts were not affected, a few of these keywords ranked better than ever, it?s almost a sure thing that plain link building loses all it?s attraction, at least in the eye of google.

Now what on earth is plain link building and how do people do it? There are a lot of SEO company out there are doing this, they put your links on websites which only exist for holding links, the only updates on those websites are the new links, it?s safe to assume all of them are trash, we call these sites link spamming sites. The latest google update will definitely downgrade most if not all of these sites, all the links on those websites will have the same fate. ?

A few real world examples will help to explain what I said. When I got into online marketing long time ago, I needed to rank the keyword, tie down straps , at that time almost every body was doing plain linking campaign, lately I figured that every site in the campaign had way too many links, worst yet, those sites had no content at all. This strategy worked in the beginning, eventually the keyword could be found on first page, ? the honeymoon lasted until google changed it?s mind. Something opposite happened to this keyword, chain puller , we promoted this keyword with articles and blog posts, with very few plain links, now we have really good ranking for this keyword. So contextual link wins this time, what about future? It all boils down to content, when you create unique and quality content, not only people will love to read your stuff, so do the search engines. You probably think there are already too many blogs out there, it?s not true, there will never be too many good blogs, such as this interesting blog, mobile business , in the beginning I just post to it casually, lately I added nice stuff left and right, now it can even rank the highly competitive keywords. Now you can see, article marketing with great content is the way to go. Say you?re building your own bogging network, such as eye bolt , then it will be easier to do article marketing.

At the end of day all you have to do is to create quality content, get people to enjoy and share your stuff, promote your business with the content, this strategy will prevail in short or long term. Whatever you do, you will need persistence and patience, you shouldn?t expect things to improve overnight, i.e., selling online or improve your search rankings, now all we have to do is to share our love for creating and sharing quality content and not to worry about the search results every day .

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Tags:Article Marketing,baby stroller,kids clothing,mobile broadband

Source: http://writing-and-speaking.com/contextual-links-building-by-blogging-and-article-marketing.html

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